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Nike FuelBand: How to Take Out The Boring

By: James Gardner | May 18, 2012 So, succumbing to the hype, I rushed out the other day and bought myself one of those new Nike FuelBands. I first saw one on the wrist of my colleague Gareth, who pronounced it the deus ex machina of exercise and weight loss reduction. I saw it and imagined myself tipping into a…

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Antibodies, Attack Dogs, and Success Cats: 3 New Product Lessons

By: James Gardner | May 3, 2012 We’ve launched ICON. It has almost 200 companies signed up in less than 2 days. We’re feeling hopeful we have something people will really value. If you’ve already had a go of the tool, thank you. If not, signup is free, so please do try it. Today, I wanted to talk about the…

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[Your Company] Says…

By: James Gardner | May 1, 2012 Idea management has gotten quite boring lately. Everyone, it seems has a tool. And they all do the same old thing. Put your idea in. Vote a few times.. Be irritated when no one cares. Repeat until you shut down idea management in disgust. I’ve been dark for the last month or so…

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Why Your Brilliant Idea Just Got Watered Down to Nothing

By: James Gardner | March 6, 2012 What’s the reason so many great ideas turn out to be terrible ones once they’re out the door? Over time and many years, I’ve learned there are only a few reasons: “I did that” You know these people: they’re great at self promotion and talking loudly, but very poor at doing much else.…

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Starting Up: London Vs. The Valley

By: James Gardner | February 16, 2012 These days, my job at Spigit has me spending 50% of my time in London, and the rest in California at our head offices in the East Bay area. This is very interesting, because it really illuminates the difference between startup world in both places. Firstly, the obvious: London may be a hot…

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Protecting Customers not Corporates

By: James Gardner | February 9, 2012 On Twitter, Paul Vincent (@cybersecurer), one of the very few IT Security people I know who can claim their title isn’t Business Prevention Officer, asks this: @bankervision If information scarcity is no longer competitive advantage, do the infosec requirements change? I think so #sidestepandtwist Paul is referring, I think, to something I said…

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